Applied Dynamics was featured in the Voice of the Valley.

View the feature here.

By Janice Beetle
Special to The Republican
Michael G. Hogan, president, Applied Dynamics Corporation, 38 Butternut St., Greenfield

Years in business: Applied Dynamics was established in March 1989. I acquired it in September 2014 and made David Cunningham partner and vice president.

What do you offer and to whom? We repair and sell new AC/DC electric motors, drives and controls, pumps and gearboxes, and we do hoist and crane inspections and field services. Our clients are larger businesses and organizations, including General Dynamics, Covanta Energy, Quad Graphics, Pratt & Whitney and Smith College. We also respond to clients in emergency situations, and have been known to work around the clock for several days straight until clients are back on line with 100 percent power generation.

Why? I like seeing people be successful. It’s a great feeling when you see an employee or a customer achieve their goals because the impact success makes on one person carries into other aspects of their life and influences those around them.

What motivates you? We are improvement-driven. We constantly ask ourselves how we can get better at what we are doing. We do that with every aspect of our business from the financial side to processes to how we get our employees to engage with business.

What sets you apart? We want to be seen as an employer of choice, recognized by our employees and others as being a place where you want to come to work every day and contribute.

What mark do you hope to make on your community? We are big believers in being an active participant in the community and a responsible corporate citizen. We contribute time and money to local causes that are important to us, such as education and cancer research and prevention. We are also very active in supporting our veterans and actively focus our recruiting efforts on veterans who need a job and an opportunity.


Voices of the Valley is compiled by Janice Beetle of Beetle Press in Easthampton, a PR and communications firm. To suggest a subject for this feature, email Beetle at